Cloud-based phone system business, CircleLoop, appoints Hard Numbers as PR lead

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London, UK, 11 January 2022: Performance-driven marketing and communications consultancy Hard Numbers has been appointed PR lead by cloud-based phone system business CircleLoop, following a competitive pitch process.

Mission Labs, the business behind CircleLoop, has built a modern software approach to telecoms, which has traditionally been centered around desk phones and wired connections. Wherever you have internet connectivity, CircleLoop works on devices you already have such as your laptop, desktop, or mobile phone, all via the cloud.

Award-winning agency, Hard Numbers will lead efforts to build brand awareness and generate new commercial interest in the UK SME market, as CircleLoop looks to expand its offering for more companies migrating to cloud-based phone systems in the future.

Damian Hanson, Co-Founder & Director of CircleLoop, said:

“We have always strived to approach the telecoms industry with digital thinking and a fresh mindset, which has enabled us to bring a different offering to the market that meets the needs of our customers. In our pursuit to find the right partner to amplify our messaging and raise awareness of our product, Hard Numbers ticked all the boxes for us. We’re excited about the partnership and the new year couldn’t be a better time to focus on building a greater awareness of CircleLoop.”

Founded in 2016, the Lancashire-based startup has been making waves in the telecoms sector by offering SMEs a more modern, flexible approach to business telephone systems. CircleLoop is now servicing roughly 4,000 SME customers within the UK and has positioned itself as a ‘Digital-led Challenger’ telco.

Hard Numbers was launched in June 2020 by Darryl Sparey and Paul Stollery, with a focus on delivering tangible return on investment for high-growth technology businesses. It was recently named ‘New Agency of the Year’ at the PR Moment, PRCA Dare Awards and UK Agency Awards.

CircleLoop is the latest in a string of new client wins for the business and continues the expansion of its growing tech expertise. The appointment of Hard Numbers by CircleLoop follows a competitive pitch, and the teams have already begun working together.

Darryl Sparey, Co-Founder and Managing Director of Hard Numbers, said:

“CircleLoop is a fantastic, innovative UK success story that is changing the landscape of the telephony industry. Cloud-based phone systems are the future and we have seen firsthand how cloud-enabled services have been in high demand due to the ongoing COVID restrictions and increased remote working. It’s an exciting time to be working with CircleLoop to help them achieve their expansion ambitions and help SMEs across the country take advantage of their easy-to-use service”

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About Hard Numbers

Hard Numbers is a performance-driven, data-informed marketing and communications consultancy, with a focus on delivering tangible, demonstrable return on investment for our clients. We create campaigns that drive pipeline, sales and company growth for fast-moving business-to-business companies.

We speak in plain English. We hate jargon. We work very hard. We utilise technology to make us more efficient. We use continuous professional development to make us better at our practice. And we measure and deliver meaningful results. Not just reach.

In uncertain times, you need Hard Numbers.

For more information please visit:  

About CircleLoop

CircleLoop is a modern, cloud-based phone system in powerful desktop and mobile apps. CircleLoop provides you with the flexibility you need and want from a business telephone system. The solution enables you to manage your team, contact numbers, and system preferences down to the smallest detail. With complete, and instant configurability, you can tailor the app to your every need.

For more information please visit:

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