Trust Payments appoints Hard Numbers to PR agency roster

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Trust Payments, a disruptive leader in fintech, specialising in frictionless payments and value-added services, has appointed performance-driven marketing and communications consultancy, Hard Numbers to its PR and communications agency roster. Hard Numbers will support PR across Trust Payment’s portfolio of solutions on a global scale.

Trust Payments specialises in on-demand payments and Banking-as-a-Service offerings for small and medium-sized businesses in the UK, EU and USA. Its recently launched e-commerce platform Stor, an innovative solution that offers merchants end-to-end online shopping tools.

From loyalty management and instant e-commerce to innovative payments methods in crypto and cashless payments, Stor is helping SMEs to grow and scale their offering both on and offline with easy-to-use tools and features. It has become a one-stop shop to drive sales and optimises customer experiences with a 360° real-time view of customer behaviour that allows merchants to quickly launch and start selling to customers, wherever they are.

The business has selected Hard Numbers, an award-winning performance-driven marketing and communications consultancy, to drive brand awareness of Stor and help promote other offerings within the Trust Payments portfolio. Launched in 2020, Hard Numbers focuses on delivering a tangible demonstrable return on investment for clients. 

The agency’s remit will include thought leadership and creative campaign activation. This will be designed to build greater awareness of Stor’s technology and industry, resulting in more engagement and leads to allow SME and mid-market businesses to gain more insight into their services.

Joe Fernandez, Content and Communications Manager at Trust Payments, said :

“We’re delighted to have partnered with Hard Numbers and look forward to working with the team to drive brand awareness of Stor’s platform. Using the team’s comprehensive understanding of what is needed to drive links, leads and traffic for the business, they will be invaluable to helping us grow Stor and Trust Payments,’’

Darryl Sparey, Co-Founder and Managing Director of Hard Numbers, said:

“As someone who’s worked with e-commerce businesses for a number of years now, I was super-excited the minute I heard about Stor. It’s rare you get a new market entrant in a mature category like e-commerce platforms with a genuine unique point of difference, but that’s exactly what Trust Payments have with Stor. We’ve hit the ground running with the launch of the new product, and we’ve got some great creative ideas lined up to drive coverage, links, referral traffic and leads for Stor, and we’re looking forward to seeing what we can achieve together.”

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